Few things in life are scarier and more exciting than starting your real estate business. It’s a little bit like jumping out of an airplane: exhilarating, but terrifying. The feeling of ownership over your success is incredibly motivating, even if you’re unsure of the next steps to take. While all business owners know that no …
A Real Estate Business Plan You Can Create in 30-Minutes [With Template] Read More »
Postcard marketing is a foundational practice for any long-term real estate farming strategy. After months and months of brainstorming new campaign ideas, your creative well might start to run dry. What else can you say to prospects? How can you be differentiated from every other direct mail piece they receive – especially from competitors? There’s no …
5 Creative Messaging Ideas for Seasonal Real Estate Postcards Read More »
Perhaps, one of the many things you’ll not be told before venturing into real estate is that generating leads can be tedious – especially for someone who doesn’t know the rudiment. Before venturing into real estate, you must learn how to source for clients and not only that but also how to turn leads into …
What is real estate farming? We know – it sounds like it’s done with a shovel and tractor. While it does take time, patience, and a little hard work to get results (just like actual farming) real estate farming is the term agents used to describe the process of long-term relationship building. Buying or selling a …
The Complete Guide to Digital Real Estate Farming Read More »
Many agents use social media marketing to grow their brand awareness, connect with new leads, and nurture existing relationships. Because most social media platforms are highly visual, they’re a great way to market listings for free using simple posts and high-quality photography. Turning social media into a successful real estate lead generation tool can, however, feel difficult …
6 Key Steps to Using LinkedIn for Real Estate Lead Generation in 2022 Read More »
When their business is slow, agents start researching how to improve their real estate farming results and keep their pipeline full. Despite what sales gurus say, the solution to this problem can’t just be to call more, knock more, and work harder. We were founded on the idea that the right data and tools can …
Case Study: How to Improve Your Real Estate Farming Results by 4.6X Read More »
Why a Good Real Estate Marketing Funnel Matters “Let’s stay in touch.” These are 4 words no real estate agent wants to hear. Why? Because it means that a potential lead isn’t interested in talking now, if ever. Plus, the potential lead might wait so long to make a decision that they end up working …
How to Build a High-Converting Real Estate Marketing Funnel – Start to Finish Read More »
2020 was a year for history books – and truly was a remarkable year for residential real estate. After Covid-19 initially rocked all sectors of the economy, the housing market rebounded quickly with demand from homebuyers off the charts. In fact, listings under contract were up 20% year-over-year. But many real estate agents struggled to …
Real Estate Marketing in a Pandemic: How to Dominate Your Farm in 2021 Read More »
The seasons are changing quickly and the holidays are racing in. This change lies in precise alignment with the parade of shorter days, longer sleeves. and hibernating buyers, sellers and even agents. As the once hot summer listings start falling out and reluctant sellers get cold feet, some agents begin taking this as a signal …
It’s a topic covered exhaustively at every real estate conference, every coaching call, every new agent orientation: Technology is your friend, but it isn’t your replacement. New tools, apps, and systems can help you win more deals by making you more productive and engaged. But they can’t bridge the gap between a brand-new lead and …
Great Technology Emphasizes Great Agents – Not Replaces Read More »
We use cookies to improve your experience.
By continuing to visit this website, you accept our use of cookies. Read our policy here.