Why a Good Real Estate Marketing Funnel Matters “Let’s stay in touch.” These are 4 words no real estate agent wants to hear. Why? Because it means that a potential lead isn’t interested in talking now, if ever. Plus, the potential lead might wait so long to make a decision that they end up working …
How to Build a High-Converting Real Estate Marketing Funnel – Start to Finish Read More »
As a real estate professional, your reputation is a critical component of your success. When clients are making real estate investments and significant financial decisions that will impact their future and their households, they want to know they are working with a professional who has integrity, experience, and compassion. Whether you’re looking to bounce back …
Maintaining appropriate coverage against error or omission by a Real Estate business is critical in today’s world. The fact is, 1 out of every 4 Real Estate professionals will be sued in their career. It is important to remember that even if you are adamant that a lawsuit is groundless, even if you cross all …
Top Ten Ways For A Real Estate Agent To Avoid Being Sued Read More »
The housing market goes through ebbs and flows of inventory levels. During a time of high buyer competition and low housing supply, you might find your home search a little more difficult. There will likely be fewer options in your price range and more buyers looking at the same house. If you’re searching for a …
What is real estate farming? We know – it sounds like it’s done with a shovel and tractor. While it does take time, patience, and a little hard work to get results (just like actual farming) real estate farming is the term agents used to describe the process of long-term relationship building. Buying or selling a …
The Complete Guide to Digital Real Estate Farming Read More »
Chances are that your clients have heard this old real estate adage, but they may not understand exactly what it means. The factors that make a home’s location desirable can vary from market to market, and in many cases result from a combination of considerations. Here are some of the things that can make a …
More now than ever, there is an exponentially increasing concern regarding data breach and cybercrime. No business is immune from the threat of computer crime and electronic fraud incidents resulting in the theft of confidential client information, funds, and other sensitive data – and these criminals are only getting more creative and sophisticated. The good …
Both home prices and rent costs have been rising substantially over the past two years. According to the most recent 20-city Case-Shiller home price index, home prices are up 18.4% year-over-year. Single-family rent prices are up 10.9% year-over-year. Though it initially appears that homes are more expensive than rent, it’s important to remember that these …
Homeownership Remains More Affordable than Renting Read More »
Neighborhoods don’t have to be listed on the National Register of Historic Places to have a compelling past. Neighborhoods don’t even have to be decades old to have interesting histories. Featuring the history of a neighborhood can help attract the interest of potential buyers and help listings stand out from others on the market. Knowing …
When you approach retirement, you’ll be faced with the decision of whether to stay in your home or move. Many retirees choose to downsize or move from a single-family home to a townhouse or condo. Others choose to renovate their current home to accommodate expected life changes. If you’re considering whether you’re going to stay …